TOURISM DEVELOPMENT IN SAMARKAND: DIFFERENCE BETWEEN TOURISTS’ EXPECTATION AND SATISFACTION

Authors

  • Mukhlisa Buribaeva Buribaeva Mukhlisa Student of “Silk Road” International University of Tourism and Cultural Heritage 17, University Avenue, 140104, Samarkand, Uzbekistan Author

DOI:

https://doi.org/10.1808/w43qbb03

Abstract

This research paper assesses agreeableness among the expectations and satisfaction tourists regarding the characteristics and quality of provided services in Samarkand city. Reliable data were acquired from assessment questionnaires of tourists fall upon to Samarkand, Uzbekistan. The detections of the survey illustrated that the travelers highly expect were the safety and external outlook of the destination. Whereas the local transportation services is found the most gloomy in tourists’ expectations and satisfaction and cultural uniqueness is selected as constructive. Therefore, it's critical to describe the type of tourists that now visit to Samarkand, evaluate the expectations and satisfaction level, and consider what further tourism-related research needs to be done. The development of regional tourism depends on all these results. The comparison between tourist expectations and satisfaction of a particular sample of travelers is objected by this paper. Enhancing the overall tourist expectation and satisfaction could be achieved through improvements, according to the attributes' analysis. A statistical package for social science, SPSS, was used to conduct the survey on tourist satisfaction and analyze the data.

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Published

2024-05-11

How to Cite

Mukhlisa Buribaeva Buribaeva Mukhlisa. (2024). TOURISM DEVELOPMENT IN SAMARKAND: DIFFERENCE BETWEEN TOURISTS’ EXPECTATION AND SATISFACTION. INTERNATIONAL JOURNAL OF SCIENCE AND TECHNOLOGY, 1(16), 32-39. https://doi.org/10.1808/w43qbb03